About Oscilar
Oscilar is an agentic risk platform that helps modern financial institutions build workflows, manage cases, and protect customers throughout their entire journey. We make software for risk professionals working in onboarding, credit, fraud, and compliance. Our AI helps their teams defend against bad actors who are also using AI.
My Role
When I joined in October of 2024, I worked together with senior leadership and other relevant stakeholders to redefine our brand across all our internal and external touchpoints, spanning web design, sales collateral, field marketing, and more. Through multiple rounds of iteration across a 7-phase brand development plan, we arrived at a new visual identity that rolled out in April 2025. I led the complete revamp of Oscilar's visual identity from concept to execution, including design strategy, 3D design, web design, motion graphics, and physical media.
The Work
The identity centers around a 3D graphic system I developed in Spline. They made a case study about it, actually. I designed and built our website in Framer, which brought the visuals to life and allowed our small marketing team to move quickly on new pages and web priorities. A fully redesigned 500+ slide master Google Slide deck enabled the sales team to quickly build on-brand presentations and find relevant content. Our field marketing team loves the eye-catching booth designs, which are often showcased in helpful 3D mockups.
This new brand has helped Oscilar grow aggressively since it's launch in April of 2025. Our headcount more than doubled, ARR increased 250%, and we picked up a handful of awards from Fintech Breakthough, The Money Awards, PayTech Awards, BankingTech USA, and 20+ others. We're definitely cooking, and brand design is one of the ingredients powering the success.
